I create materials that facilitate scientific dialogue around product value and enable healthcare professionals to make informed decisions

Strategic communication tools

Value proposition and value story development and testing

  • Value driver identification and testing
  • Evidence review and gap analysis
  • Structured literature review
  • Value message drafting and testing
  • Primary research to refine messages
  • Value proposition creation
  • Audience-centric story-telling approach
  • Compelling value narrative writing

Payer engagement tools

  • Value story tools and adaptation guidance
  • Portfolio value toolkits
  • Economic model communication tools
  • Managed Entry Agreement value tools

Pricing and reimbursement materials

  • Global value dossiers
  • HTA dossiers
  • Reimbursement dossiers (e.g. AMCP dossiers)

Digital tools and interactive platforms

  • Creative content for websites, standalone apps and digital tools
  • Bespoke content and functionality

Physician engagement tools

  • Key message development
  • Educational programmes and resources
  • Conference presentations
  • Symposia planning and content development